LIST OF ATTEMPTED QUESTIONS AND ANSWERS
True/False- Question
Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets.
Correct Answer
True
Your Answer
True
Select The Blank
- Question
The basic advantage of having an agent in the export market is ________.
Correct Answer
He is knowledgeable of the marketing condition
Your Answer
He is knowledgeable of the marketing condition
Multiple Choice Single Answer- Question
What is important to take pricing decision?
Correct Answer
Competition
Your Answer
Competition
Multiple Choice Multiple Answer- Question
What are the advantages of having agents?
Correct Answer
Knowledgeable about the market , He can provide after sales service
Your Answer
Knowledgeable about the market , He takes the title to the product
Select The Blank- Question
________ banks also have good deal of information on commercial agents in various countries.
Correct Answer
International Merchant
Your Answer
The Indian Overseas
True/False- Question
"Selling, advertising and distribution" are included in export marketing.
Correct Answer
False
Your Answer
True
Multiple Choice Single Answer- Question
Who is merchant exporter of the following?
Correct Answer
One who is not engaged in manufacturing
Your Answer
One who takes title of good
Multiple Choice Single Answer- Question
What are the aspects of globalization?
Correct Answer
Products with competitive advantages
Your Answer
Products with competitive advantages
True/False- Question
Switzerland is among the top ten countries, which all together account for more than fifty percent of India's total exports.
Correct Answer
False
Your Answer
True
True/False- Question
In international marketing, cultural dimensions include customs, traditions
Correct Answer
True
Your Answer
True
Match The Following
Question
Correct Answer
Your Answer
Trade fairs
Knowing new technological trends
Knowing new technological trends
Direct mailing
Target audience
Industrial market
Sales literature
Price list
Price list
Personal selling
Industrial market
Target audience
Select The Blank- Question
The country experienced ________ in the external sector in 1990s due to fall of the Soviet Union & the sharp rise in prices.
Correct Answer
Negative trends
Your Answer
Negative trends
Multiple Choice Single Answer- Question
What is the avenue of entry into foreign markets?
Correct Answer
Contract manufacturing
Your Answer
Foreign culture
Multiple Choice Single Answer- Question
Why do buyers buy a foreign products?
Correct Answer
As it is easier to obtain quality goods at a bargain price
Your Answer
As company gives committed after sales service
Multiple Choice Multiple Answer- Question
What are the important infrastructure factors in evaluating production site?
Correct Answer
Industrial site , Transportation & communication
Your Answer
Industrial site , Labour cost , Government regulations , Transportation & communication
True/False- Question
The movement of goods across national borders is a major part of an international marketing strategy.
Correct Answer
False
Your Answer
True
Multiple Choice Multiple Answer- Question
People enter export markets for a variety of reasons like :-
Correct Answer
Recession in domestic market , Higher profitability , Utilization of export incentives
Your Answer
Recession in domestic market , Higher profitability , Utilization of export incentives
Match The Following
Question
Correct Answer
Your Answer
Push factor
Saturation of market
Large volume of transactions
Each country
Own demand pattern
Own demand pattern
Greater degree of risks
Large volume of transactions
International environment
Pull factor
Growth prospect
Saturation of market
Multiple Choice Single Answer- Question
What does promotion encompass?
Correct Answer
Advertising
Your Answer
Advertising
Multiple Choice Single Answer- Question
What does channel-mix decision include?
Correct Answer
Intermediaries
Your Answer
Intermediaries
True/False- Question
As regards imports into India, Germany is among the top ten suppliers accounting for over 60% of total imports.
Correct Answer
True
Your Answer
False
Multiple Choice Multiple Answer- Question
Why is packaging so important for product planning?
Correct Answer
As it enhances protection , As it gives shelf life for a product
Your Answer
As it enhances protection , As it gives shelf life for a product , As it reflects ethnic value
Multiple Choice Multiple Answer- Question
What are the principle ways of quoting export prices?
Correct Answer
Free on board , Cost insurance & freight
Your Answer
Charged FAS , Free on board , Cost insurance & freight
Multiple Choice Multiple Answer- Question
What are the factors affecting indirect channel choice?
Correct Answer
The dispersed market , Non-technical product
Your Answer
The dispersed market , Non-technical product
Multiple Choice Single Answer- Question
What marketing technique is used to know international marketing need?
Correct Answer
Marketing information & research
Your Answer
Marketing information & research
True/False- Question
Major benefits of standardization includes less distribution cost of standardization.
Correct Answer
False
Your Answer
True
Multiple Choice Single Answer- Question
Why should market researcher identify segments?
Correct Answer
They can arrive at a more accurate estimate of its potential consumption & sales
Your Answer
They can arrive at a more accurate estimate of its potential consumption & sales
Multiple Choice Single Answer- Question
What is the factor that helps to estimate market potential?
Correct Answer
Market size & growth
Your Answer
Market size & growth
Multiple Choice Single Answer- Question
What is a foreign agent?
Correct Answer
Independent middleman
Your Answer
Independent middleman
True/False- Question
Literature search is the quickest & cheapest way to collect information.
Correct Answer
True
Your Answer
True
Select The Blank- Question
________ extends finance to exporters of capital & manufactured goods.
Correct Answer
Export-import bank
Your Answer
Export-import bank
Select The Blank- Question
How much of a product people can buy, and which products they choose to buy are obviously influenced by ________.
Correct Answer
Their purchasing power
Your Answer
Their purchasing power
Multiple Choice Single Answer- Question
What does political environment include?
Correct Answer
Legal dimension
Your Answer
Legal dimension
True/False- Question
In international market, the existing of different legal systems makes the task of businessmen more difficult.
Correct Answer
True
Your Answer
True
Select The Blank- Question
In________, emphasis is put on local laws, custom and culture and great care is taken to understand the local way of doing business
Correct Answer
Polycentric orientation
Your Answer
Regiocentric orientation
Multiple Choice Multiple Answer- Question
Which of the following are among the top ten suppliers together accounting for over 60% of total imports?
Correct Answer
China , Germany
Your Answer
Singapore , Italy , Germany
Multiple Choice Single Answer- Question
What was the reason behind sharp rise in oil import bill for over two years?
Correct Answer
Attack on Kuwait by Iraq
Your Answer
Attack on Kuwait by Iraq
Multiple Choice Single Answer- Question
What is the crucial factor in a firm's differential advantage in international markets?
Correct Answer
Motivation of effective channels of distribution
Your Answer
Motivation of effective channels of distribution
Multiple Choice Single Answer- Question
In international product strategy, the decision to standardize or adapt is dictated by
Correct Answer
Nature of product
Your Answer
Product development
Multiple Choice Multiple Answer- Question
What contributed 50% of the total exports of engineering goods?
Correct Answer
Machinery & instruments , Metals, primary & semi finished iron, steel
Your Answer
Machinery & instruments , Metals, primary & semi finished iron, steel
Select The Blank- Question
In indirect export channel, the market is ________.
Correct Answer
Dispersed
Your Answer
Dispersed
Select The Blank- Question
Payment of commission to overseas agents is allowed either by remitting the amount or by ________
Correct Answer
Deducting it from the invoice value
Your Answer
Deducting it from the invoice value
Multiple Choice Single Answer- Question
Which of the following is not included in foreign environment?
Correct Answer
Local dimension
Your Answer
Local dimension
True/False- Question
In social & cultural factors, the researcher must consider the employment level & distribution of income.
Correct Answer
False
Your Answer
False
Select The Blank- Question
In________, a change is required to ensure adequate protection from environment
Correct Answer
Packaging
Your Answer
Packaging
Select The Blank- Question
While negotiating an agency agreement, the Indian firm should be careful on________.
Correct Answer
Contracted territory
Your Answer
Contracted territory
Multiple Choice Multiple Answer- Question
What are the points to be taken into consideration in export agency agreement?
Correct Answer
Contracted territory , Contracted products
Your Answer
Contracted territory , Contracted products , Payment of commission before selling of goods
Select The Blank- Question The basic advantage of having an agent in the export market is ________.
Correct Answer He is knowledgeable of the marketing condition
Your Answer He is knowledgeable of the marketing condition
Multiple Choice Multiple Answer- Question How does the customer know about the product & is influenced to buy it?
Correct Answer Publicity , Advertising , Sales promotion
Your Answer Publicity , Advertising , Sales promotion
Multiple Choice Single Answer- Question Which of the following is not included in foreign environment?
Correct Answer Local dimension
Your Answer Local dimension
Multiple Choice Single Answer- Question Why should a market researcher check a country's import tariffs when he is investigating it as an export market?
Correct Answer It can affect the competitiveness of product against products made within the market
Your Answer It can affect the competitiveness of product against products made within the market
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What are the distribution channels used for imports of silk products into USA market?
Correct Answer Merchant intermediaries , Departmental stores
Your Answer Merchant intermediaries , Departmental stores
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental entered the US market in 1970 with a moderate export of Rs.20 million.
Correct Answer False
Your Answer False
Match The Following- Question Correct Answer Your Answer
Indirect exporting Home-based merchant Copyright
Business dimensions Channel network Channel network
Legal dimensions Copyright Use of patent
Licensing arrangement Use of patent Home-based merchant
Multiple Choice Single Answer- Question What is important to take pricing decision?
Correct Answer Competition
Your Answer Competition
Select The Blank- Question In ________, the firm faces only one set of customers.
Correct Answer Domestic marketing
Your Answer Domestic marketing
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental was an active member of some councils, which are those?
Correct Answer Apparel Export Promotion Council , Woolen Export Promotion Council
Your Answer Apparel Export Promotion Council , Woolen Export Promotion Council
Multiple Choice Single Answer- Question This - Question is based on the case study 'AB Enterprises'. What is the problem in adapting AB Enterprises product in the market?
Correct Answer Novelty is lost due to ethnic character in AB Enterprises
Your Answer Novelty is lost due to ethnic character in AB Enterprises
Multiple Choice Multiple Answer- Question What are the important infrastructure factors in evaluating production site?
Correct Answer Industrial site , Transportation & communication
Your Answer Industrial site , Transportation & communication
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Which are the two years the imports of silk fabrics from Japan by USA was almost same?
Correct Answer 1982 , 1983
Your Answer 1982 , 1983
Select The Blank- Question ________dimensions include customs and practices
Correct Answer Business
Your Answer Business
Multiple Choice Multiple Answer- Question What is the nature of direct export market?
Correct Answer Concentrated , Large potential sale
Your Answer Concentrated , Large potential sale
Multiple Choice Single Answer- Question What does product-mix decision include?
Correct Answer Packaging
Your Answer Packaging
Multiple Choice Multiple Answer- Question What are the internal sources of information?
Correct Answer Sales record , Correspondence from salesmen
Your Answer Sales record , Correspondence from salesmen
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Mr.Patnaik felt that it was high time that he appraises his agents' performance relating to the vast & expanding US market.
Correct Answer True
Your Answer True
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What were the options Mr.Patnaik had to operate in the US market?
Correct Answer Opening a branch office , A subsidiary company
Your Answer Opening a branch office , A subsidiary company
Select The Blank- Question In indirect export channel, the market is ________.
Correct Answer Dispersed
Your Answer Dispersed
True/False- Question Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets.
Correct Answer True
Your Answer True
Multiple Choice Multiple Answer- Question Why is packaging so important for product planning?
Correct Answer As it enhances protection , As it gives shelf life for a product
Your Answer As it enhances protection , As it gives shelf life for a product
True/False- Question If foreign retailers are used, the products in - Question are industrial products rather than consumer products.
Correct Answer False
Your Answer True
Multiple Choice Multiple Answer- Question How is the nature of international strategy?
Correct Answer Depends on company's objectives , Varies from country to country
Your Answer Depends on company's objectives , Varies from country to country
Select The Blank- Question "make site booking" is a point of checklist of ________
Correct Answer Before the fair
Your Answer Before the fair
Multiple Choice Single Answer- Question What marketing technique is used to know international marketing need?
Correct Answer Marketing information & research
Your Answer Marketing information & research
Multiple Choice Multiple Answer- Question What are the benefits of participation in trade fair?
Correct Answer To get to know about competition , To know about the extent of product adaption
Your Answer To get to know about competition , To know about the extent of product adaption
Select The Blank- Question Experience survey, which is also called as ________.
Correct Answer Key informant survey
Your Answer Key informant survey
Multiple Choice Single Answer- Question What is a foreign agent?
Correct Answer Independent middleman
Your Answer Independent middleman
Multiple Choice Single Answer- Question What does political environment include?
Correct Answer Legal dimension
Your Answer Legal dimension
Match The Following- Question Correct Answer Your Answer
External factor Competitive profile Competitive profile
Ethnocentric orientation Overseas operation conducted from home country Overseas operation conducted from home country
Polycentric orientation Each market is unique Each market is unique
Target market Marketing strategy Marketing strategy
True/False- Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price
Correct Answer True
Your Answer True
True/False- Question Policies or regulations regarding quality control & inspection vary considerably between nations.
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental Silk Private Limited, is a ________ unit, was one of the leading Indian manufacturers & exporters of silk fabrics & made-ups
Correct Answer 100% export oriented
Your Answer 100% export oriented
Select The Blank- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". The bulk of the trade was handled by ________
Correct Answer Central buying organizations
Your Answer Foreign agents
True/False- Question If business is variable, the company will choose the purchasing or subcontracting alternatives.
Correct Answer True
Your Answer True
Multiple Choice Single Answer- Question What is the meaning of offshore purchasing?
Correct Answer Relationship between independent buyer & seller for exchange of good for money
Your Answer Relationship between independent buyer & seller for exchange of good for money
Select The Blank- Question Many companies modify their products/promotion strategies to suit ________ of the population of the different countries.
Correct Answer Tastes & preferences
Your Answer Tastes & preferences
True/False- Question Companies with smaller needs, an independent supplier will be less active.
Correct Answer False
Your Answer False
True/False- Question Catalogues contain a list of all competitors with product details.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What is correct according to geocentric orientation?
Correct Answer Companies view the entire world as a single market , Uniform inventory management & training
Your Answer Companies view the entire world as a single market , Uniform inventory management & training
True/False- Question The area of change relates to product adaption requires upgradation of technology and huge investment in brands.
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Chow Flowers Co. Ltd.". ________ was Thailand's second largest export market for artificial flowers, mostly polyester or hand-wrapped.
Correct Answer Canada
Your Answer Canada
Multiple Choice Single Answer- Question What are the similarities between domestic & international marketing?
Correct Answer Satisfying consumers need
Your Answer Satisfying consumers need
Multiple Choice Single Answer- Question What is the need of marketing research for export-import trade?
Correct Answer To reduce the distance between an exporter & his customers in terms of marketing
Your Answer To reduce the distance between an exporter & his customers in terms of marketing
Multiple Choice Single Answer- Question What is the avenue of entry into foreign markets?
Correct Answer Contract manufacturing
Your Answer Contract manufacturing
Multiple Choice Single Answer- Question What is the principal functional division of ministry of commerce & industry?
Correct Answer Export Industries Division
Your Answer Export Industries Division
Select The Blank- Question Certain people may have negative attitudes towards a certain country & it's products, called ________ which affects demand.
Correct Answer Social & cultural factor
Your Answer Social & cultural factor
Match The Following- Question Correct Answer Your Answer
Company provides engineering & construction services and other additional services Turnkey construction contracts Turnkey construction contracts
Company undertakes the day to day management of enterprise in target country Management contracts Management contracts
Franchisee carries on a business under franchisor's trade name International franchising International franchising
To get production to it's own specification from manufacturer Contract manufacturer Contract manufacturer
True/False- Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Chow Flowers Co. Ltd.". The largest importer was ________.
Correct Answer United States
Your Answer United States
True/False- Question "Selling, advertising and distribution" are included in export marketing.
Correct Answer False
Your Answer False
True/False- Question In executive summary, a description of the management problem, the possible reasons for the problem, and the decision alternatives are studied.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What are the necessary things for good questionnaire?
Correct Answer Avoiding irrelevant information , Making it easy
Your Answer Avoiding irrelevant information , Making it easy
Multiple Choice Single Answer- Question What can political factor do in market access?
Correct Answer The politics of international relations can play a role in creating or eliminating tariff barriers
Your Answer The politics of international relations can play a role in creating or eliminating tariff barriers
Select The Blank- Question Payment of commission to overseas agents is allowed either by remitting the amount or by ________
Correct Answer Deducting it from the invoice value
Your Answer Deducting it from the invoice value
Multiple Choice Multiple Answer- Question How should the product for indirect exporting be?
Correct Answer Consumer products , Non-technical product
Your Answer Non-technical product , Consumer products
True/False- Question In social & cultural factors, the researcher must consider the employment level & distribution of income.
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question What is the meaning of "Standing in the Market" in indirect exporting?
Correct Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer
Your Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer
Multiple Choice Single Answer- Question In product planning for exports, depth signifies
Correct Answer Variation of particular item
Your Answer Variation of particular item
Multiple Choice Single Answer- Question What are the reasons of entry in foreign market?
Correct Answer Recession in the domestic market
Your Answer Recession in the domestic market
Multiple Choice Multiple Answer- Question What are the advantages of direct exporting?
Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition
Your Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition
Multiple Choice Single Answer- Question What does cost approach involve?
Correct Answer Firstly computing all relevant cost, then adding a desired profit to arrive at the price
Your Answer Firstly computing all relevant cost, then adding a desired profit to arrive at the price
True/False- Question In marginal cost pricing, fixed costs are recovered from the international market
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question Who does benefit the most by doing advertising in international market?
Correct Answer Multinational corporation through their own subsidiaries in several markets
Your Answer Multinational corporation through their own subsidiaries in several markets
Multiple Choice Multiple Answer- Question What are the elements of research approach?
Correct Answer Data collection method , Sample selection procedure
Your Answer Data collection method , Sample selection procedure
True/False- Question Economic dimensions include communication, channel network
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question Under what circumstance is unified advertising policy possible?
Correct Answer Custom, culture and demand are same
Your Answer Custom, culture and demand are same
True/False- Question In geocentric orientation, companies view different regions as different markets.
Correct Answer False
Your Answer False
Select The Blank- Question ________, advertising, sales promotion influence customer
Correct Answer Publicity
Your Answer Publicity
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What were the options Mr.Patnaik had to operate in the US market?
Correct Answer Opening a branch office , A subsidiary company
Your Answer Domestic agents , Opening a branch office , A subsidiary company
Multiple Choice Single Answer- Question Which of the following is contractual entry mode?
Correct Answer Franchising
Your Answer Franchising
Multiple Choice Multiple Answer- Question What are the necessary things of reliability & capability in selection of right supplier?
Correct Answer Quality of product , Price of the product
Your Answer Quality of product , Price of the product
Select The Blank- Question ________ banks also have good deal of information on commercial agents in various countries.
Correct Answer International Merchant
Your Answer International Merchant
Multiple Choice Single Answer- Question What is the factor that is in favour of selling directly in foreign market?
Correct Answer The exporting company will have direct control over the marketing operations
Your Answer The exporting company will have direct control over the marketing operations
Multiple Choice Multiple Answer- Question What are the principle ways of quoting export prices?
Correct Answer Free on board , Cost insurance & freight
Your Answer Charged FAS , Free on board , Cost insurance & freight
Multiple Choice Multiple Answer- Question What are the special schemes of ECGC?
Correct Answer Packing credit guarantee , Post-shipment credit guarantee
Your Answer Packing credit guarantee , Post-shipment credit guarantee
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental Silk had adopted systematic & modern office practices and was positively inclined towards professional & management styles.
Correct Answer True
Your Answer True
Select The Blank- Question Literature search is also called ________.
Correct Answer Desk research
Your Answer Desk research
Match The Following- Question Correct Answer Your Answer
Indirect exporting Home-based merchant Home-based merchant
Business dimensions Channel network Channel network
Legal dimensions Copyright Copyright
Licensing arrangement Use of patent Use of patent
Multiple Choice Multiple Answer- Question How does the customer know about the product & is influenced to buy it?
Correct Answer Publicity , Advertising , Sales promotion
Your Answer Publicity , Advertising , Sales promotion
Select The Blank- Question ________ is important aspect of international physical distribution.
Correct Answer Warehousing
Your Answer Warehousing
Select The Blank- Question In direct export channel, the product is ________.
Correct Answer Technical product
Your Answer Technical product
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental preferred to conduct sales in the US market through agents.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What are the benefits of participation in trade fair?
Correct Answer To get to know about competition , To know about the extent of product adaption
Your Answer To get to know about competition , To know about the extent of product adaption
Multiple Choice Single Answer- Question Which of the following is limitation of indirect method of exporting?
Correct Answer The manufacturer gives up control over the marketing of it's products to another firm
Your Answer The manufacturer gives up control over the marketing of it's products to another firm
True/False- Question Major benefits of standardization includes less distribution cost of standardization.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question Which of the following are popular modes of entry in foreign market?
Correct Answer Coproduction agreements , Joint venture
Your Answer Coproduction agreements , Joint venture
Select The Blank- Question ________ can affect the competitiveness of researcher's product against products made within the market.
Correct Answer Tariffs
Your Answer Tariffs
Select The Blank- Question How much of a product people can buy, and which products they choose to buy are obviously influenced by ________.
Correct Answer Their purchasing power
Your Answer Their purchasing power
Multiple Choice Single Answer- Question This - Question is based on the case study 'AB Enterprises'. What is the problem in adapting AB Enterprises product in the market?
Correct Answer Novelty is lost due to ethnic character in AB Enterprises
Your Answer Novelty is lost due to ethnic character in AB Enterprises
Multiple Choice Single Answer- Question What does market approach focus on?
Correct Answer Pricing from the viewpoint of the customer
Your Answer Pricing from the viewpoint of the customer
Select The Blank- Question In case of ________ , the manufacturer retains control over marketing strategy, particular pricing, positioning & advertising.
Correct Answer Cooperative exporter
Your Answer Cooperative exporter
Multiple Choice Multiple Answer- Question What is the nature of direct export market?
Correct Answer Concentrated , Large potential sale
Your Answer Concentrated , Large potential sale
True/False- Question
Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets.
Correct Answer
True
Your Answer
True
Select The Blank
- Question
The basic advantage of having an agent in the export market is ________.
Correct Answer
He is knowledgeable of the marketing condition
Your Answer
He is knowledgeable of the marketing condition
Multiple Choice Single Answer- Question
What is important to take pricing decision?
Correct Answer
Competition
Your Answer
Competition
Multiple Choice Multiple Answer- Question
What are the advantages of having agents?
Correct Answer
Knowledgeable about the market , He can provide after sales service
Your Answer
Knowledgeable about the market , He takes the title to the product
Select The Blank- Question
________ banks also have good deal of information on commercial agents in various countries.
Correct Answer
International Merchant
Your Answer
The Indian Overseas
True/False- Question
"Selling, advertising and distribution" are included in export marketing.
Correct Answer
False
Your Answer
True
Multiple Choice Single Answer- Question
Who is merchant exporter of the following?
Correct Answer
One who is not engaged in manufacturing
Your Answer
One who takes title of good
Multiple Choice Single Answer- Question
What are the aspects of globalization?
Correct Answer
Products with competitive advantages
Your Answer
Products with competitive advantages
True/False- Question
Switzerland is among the top ten countries, which all together account for more than fifty percent of India's total exports.
Correct Answer
False
Your Answer
True
True/False- Question
In international marketing, cultural dimensions include customs, traditions
Correct Answer
True
Your Answer
True
Match The Following
Question
Correct Answer
Your Answer
Trade fairs
Knowing new technological trends
Knowing new technological trends
Direct mailing
Target audience
Industrial market
Sales literature
Price list
Price list
Personal selling
Industrial market
Target audience
Select The Blank- Question
The country experienced ________ in the external sector in 1990s due to fall of the Soviet Union & the sharp rise in prices.
Correct Answer
Negative trends
Your Answer
Negative trends
Multiple Choice Single Answer- Question
What is the avenue of entry into foreign markets?
Correct Answer
Contract manufacturing
Your Answer
Foreign culture
Multiple Choice Single Answer- Question
Why do buyers buy a foreign products?
Correct Answer
As it is easier to obtain quality goods at a bargain price
Your Answer
As company gives committed after sales service
Multiple Choice Multiple Answer- Question
What are the important infrastructure factors in evaluating production site?
Correct Answer
Industrial site , Transportation & communication
Your Answer
Industrial site , Labour cost , Government regulations , Transportation & communication
True/False- Question
The movement of goods across national borders is a major part of an international marketing strategy.
Correct Answer
False
Your Answer
True
Multiple Choice Multiple Answer- Question
People enter export markets for a variety of reasons like :-
Correct Answer
Recession in domestic market , Higher profitability , Utilization of export incentives
Your Answer
Recession in domestic market , Higher profitability , Utilization of export incentives
Match The Following
Question
Correct Answer
Your Answer
Push factor
Saturation of market
Large volume of transactions
Each country
Own demand pattern
Own demand pattern
Greater degree of risks
Large volume of transactions
International environment
Pull factor
Growth prospect
Saturation of market
Multiple Choice Single Answer- Question
What does promotion encompass?
Correct Answer
Advertising
Your Answer
Advertising
Multiple Choice Single Answer- Question
What does channel-mix decision include?
Correct Answer
Intermediaries
Your Answer
Intermediaries
True/False- Question
As regards imports into India, Germany is among the top ten suppliers accounting for over 60% of total imports.
Correct Answer
True
Your Answer
False
Multiple Choice Multiple Answer- Question
Why is packaging so important for product planning?
Correct Answer
As it enhances protection , As it gives shelf life for a product
Your Answer
As it enhances protection , As it gives shelf life for a product , As it reflects ethnic value
Multiple Choice Multiple Answer- Question
What are the principle ways of quoting export prices?
Correct Answer
Free on board , Cost insurance & freight
Your Answer
Charged FAS , Free on board , Cost insurance & freight
Multiple Choice Multiple Answer- Question
What are the factors affecting indirect channel choice?
Correct Answer
The dispersed market , Non-technical product
Your Answer
The dispersed market , Non-technical product
Multiple Choice Single Answer- Question
What marketing technique is used to know international marketing need?
Correct Answer
Marketing information & research
Your Answer
Marketing information & research
True/False- Question
Major benefits of standardization includes less distribution cost of standardization.
Correct Answer
False
Your Answer
True
Multiple Choice Single Answer- Question
Why should market researcher identify segments?
Correct Answer
They can arrive at a more accurate estimate of its potential consumption & sales
Your Answer
They can arrive at a more accurate estimate of its potential consumption & sales
Multiple Choice Single Answer- Question
What is the factor that helps to estimate market potential?
Correct Answer
Market size & growth
Your Answer
Market size & growth
Multiple Choice Single Answer- Question
What is a foreign agent?
Correct Answer
Independent middleman
Your Answer
Independent middleman
True/False- Question
Literature search is the quickest & cheapest way to collect information.
Correct Answer
True
Your Answer
True
Select The Blank- Question
________ extends finance to exporters of capital & manufactured goods.
Correct Answer
Export-import bank
Your Answer
Export-import bank
Select The Blank- Question
How much of a product people can buy, and which products they choose to buy are obviously influenced by ________.
Correct Answer
Their purchasing power
Your Answer
Their purchasing power
Multiple Choice Single Answer- Question
What does political environment include?
Correct Answer
Legal dimension
Your Answer
Legal dimension
True/False- Question
In international market, the existing of different legal systems makes the task of businessmen more difficult.
Correct Answer
True
Your Answer
True
Select The Blank- Question
In________, emphasis is put on local laws, custom and culture and great care is taken to understand the local way of doing business
Correct Answer
Polycentric orientation
Your Answer
Regiocentric orientation
Multiple Choice Multiple Answer- Question
Which of the following are among the top ten suppliers together accounting for over 60% of total imports?
Correct Answer
China , Germany
Your Answer
Singapore , Italy , Germany
Multiple Choice Single Answer- Question
What was the reason behind sharp rise in oil import bill for over two years?
Correct Answer
Attack on Kuwait by Iraq
Your Answer
Attack on Kuwait by Iraq
Multiple Choice Single Answer- Question
What is the crucial factor in a firm's differential advantage in international markets?
Correct Answer
Motivation of effective channels of distribution
Your Answer
Motivation of effective channels of distribution
Multiple Choice Single Answer- Question
In international product strategy, the decision to standardize or adapt is dictated by
Correct Answer
Nature of product
Your Answer
Product development
Multiple Choice Multiple Answer- Question
What contributed 50% of the total exports of engineering goods?
Correct Answer
Machinery & instruments , Metals, primary & semi finished iron, steel
Your Answer
Machinery & instruments , Metals, primary & semi finished iron, steel
Select The Blank- Question
In indirect export channel, the market is ________.
Correct Answer
Dispersed
Your Answer
Dispersed
Select The Blank- Question
Payment of commission to overseas agents is allowed either by remitting the amount or by ________
Correct Answer
Deducting it from the invoice value
Your Answer
Deducting it from the invoice value
Multiple Choice Single Answer- Question
Which of the following is not included in foreign environment?
Correct Answer
Local dimension
Your Answer
Local dimension
True/False- Question
In social & cultural factors, the researcher must consider the employment level & distribution of income.
Correct Answer
False
Your Answer
False
Select The Blank- Question
In________, a change is required to ensure adequate protection from environment
Correct Answer
Packaging
Your Answer
Packaging
Select The Blank- Question
While negotiating an agency agreement, the Indian firm should be careful on________.
Correct Answer
Contracted territory
Your Answer
Contracted territory
Multiple Choice Multiple Answer- Question
What are the points to be taken into consideration in export agency agreement?
Correct Answer
Contracted territory , Contracted products
Your Answer
Contracted territory , Contracted products , Payment of commission before selling of goods
International Marketing - 2
LIST OF ATTEMPTED QUESTIONS AND ANSWERSSelect The Blank- Question The basic advantage of having an agent in the export market is ________.
Correct Answer He is knowledgeable of the marketing condition
Your Answer He is knowledgeable of the marketing condition
Multiple Choice Multiple Answer- Question How does the customer know about the product & is influenced to buy it?
Correct Answer Publicity , Advertising , Sales promotion
Your Answer Publicity , Advertising , Sales promotion
Multiple Choice Single Answer- Question Which of the following is not included in foreign environment?
Correct Answer Local dimension
Your Answer Local dimension
Multiple Choice Single Answer- Question Why should a market researcher check a country's import tariffs when he is investigating it as an export market?
Correct Answer It can affect the competitiveness of product against products made within the market
Your Answer It can affect the competitiveness of product against products made within the market
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What are the distribution channels used for imports of silk products into USA market?
Correct Answer Merchant intermediaries , Departmental stores
Your Answer Merchant intermediaries , Departmental stores
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental entered the US market in 1970 with a moderate export of Rs.20 million.
Correct Answer False
Your Answer False
Match The Following- Question Correct Answer Your Answer
Indirect exporting Home-based merchant Copyright
Business dimensions Channel network Channel network
Legal dimensions Copyright Use of patent
Licensing arrangement Use of patent Home-based merchant
Multiple Choice Single Answer- Question What is important to take pricing decision?
Correct Answer Competition
Your Answer Competition
Select The Blank- Question In ________, the firm faces only one set of customers.
Correct Answer Domestic marketing
Your Answer Domestic marketing
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental was an active member of some councils, which are those?
Correct Answer Apparel Export Promotion Council , Woolen Export Promotion Council
Your Answer Apparel Export Promotion Council , Woolen Export Promotion Council
Multiple Choice Single Answer- Question This - Question is based on the case study 'AB Enterprises'. What is the problem in adapting AB Enterprises product in the market?
Correct Answer Novelty is lost due to ethnic character in AB Enterprises
Your Answer Novelty is lost due to ethnic character in AB Enterprises
Multiple Choice Multiple Answer- Question What are the important infrastructure factors in evaluating production site?
Correct Answer Industrial site , Transportation & communication
Your Answer Industrial site , Transportation & communication
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Which are the two years the imports of silk fabrics from Japan by USA was almost same?
Correct Answer 1982 , 1983
Your Answer 1982 , 1983
Select The Blank- Question ________dimensions include customs and practices
Correct Answer Business
Your Answer Business
Multiple Choice Multiple Answer- Question What is the nature of direct export market?
Correct Answer Concentrated , Large potential sale
Your Answer Concentrated , Large potential sale
Multiple Choice Single Answer- Question What does product-mix decision include?
Correct Answer Packaging
Your Answer Packaging
Multiple Choice Multiple Answer- Question What are the internal sources of information?
Correct Answer Sales record , Correspondence from salesmen
Your Answer Sales record , Correspondence from salesmen
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Mr.Patnaik felt that it was high time that he appraises his agents' performance relating to the vast & expanding US market.
Correct Answer True
Your Answer True
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What were the options Mr.Patnaik had to operate in the US market?
Correct Answer Opening a branch office , A subsidiary company
Your Answer Opening a branch office , A subsidiary company
Select The Blank- Question In indirect export channel, the market is ________.
Correct Answer Dispersed
Your Answer Dispersed
True/False- Question Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets.
Correct Answer True
Your Answer True
Multiple Choice Multiple Answer- Question Why is packaging so important for product planning?
Correct Answer As it enhances protection , As it gives shelf life for a product
Your Answer As it enhances protection , As it gives shelf life for a product
True/False- Question If foreign retailers are used, the products in - Question are industrial products rather than consumer products.
Correct Answer False
Your Answer True
Multiple Choice Multiple Answer- Question How is the nature of international strategy?
Correct Answer Depends on company's objectives , Varies from country to country
Your Answer Depends on company's objectives , Varies from country to country
Select The Blank- Question "make site booking" is a point of checklist of ________
Correct Answer Before the fair
Your Answer Before the fair
Multiple Choice Single Answer- Question What marketing technique is used to know international marketing need?
Correct Answer Marketing information & research
Your Answer Marketing information & research
Multiple Choice Multiple Answer- Question What are the benefits of participation in trade fair?
Correct Answer To get to know about competition , To know about the extent of product adaption
Your Answer To get to know about competition , To know about the extent of product adaption
Select The Blank- Question Experience survey, which is also called as ________.
Correct Answer Key informant survey
Your Answer Key informant survey
Multiple Choice Single Answer- Question What is a foreign agent?
Correct Answer Independent middleman
Your Answer Independent middleman
Multiple Choice Single Answer- Question What does political environment include?
Correct Answer Legal dimension
Your Answer Legal dimension
Match The Following- Question Correct Answer Your Answer
External factor Competitive profile Competitive profile
Ethnocentric orientation Overseas operation conducted from home country Overseas operation conducted from home country
Polycentric orientation Each market is unique Each market is unique
Target market Marketing strategy Marketing strategy
True/False- Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price
Correct Answer True
Your Answer True
True/False- Question Policies or regulations regarding quality control & inspection vary considerably between nations.
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental Silk Private Limited, is a ________ unit, was one of the leading Indian manufacturers & exporters of silk fabrics & made-ups
Correct Answer 100% export oriented
Your Answer 100% export oriented
Select The Blank- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". The bulk of the trade was handled by ________
Correct Answer Central buying organizations
Your Answer Foreign agents
True/False- Question If business is variable, the company will choose the purchasing or subcontracting alternatives.
Correct Answer True
Your Answer True
Multiple Choice Single Answer- Question What is the meaning of offshore purchasing?
Correct Answer Relationship between independent buyer & seller for exchange of good for money
Your Answer Relationship between independent buyer & seller for exchange of good for money
Select The Blank- Question Many companies modify their products/promotion strategies to suit ________ of the population of the different countries.
Correct Answer Tastes & preferences
Your Answer Tastes & preferences
True/False- Question Companies with smaller needs, an independent supplier will be less active.
Correct Answer False
Your Answer False
True/False- Question Catalogues contain a list of all competitors with product details.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What is correct according to geocentric orientation?
Correct Answer Companies view the entire world as a single market , Uniform inventory management & training
Your Answer Companies view the entire world as a single market , Uniform inventory management & training
True/False- Question The area of change relates to product adaption requires upgradation of technology and huge investment in brands.
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Chow Flowers Co. Ltd.". ________ was Thailand's second largest export market for artificial flowers, mostly polyester or hand-wrapped.
Correct Answer Canada
Your Answer Canada
Multiple Choice Single Answer- Question What are the similarities between domestic & international marketing?
Correct Answer Satisfying consumers need
Your Answer Satisfying consumers need
Multiple Choice Single Answer- Question What is the need of marketing research for export-import trade?
Correct Answer To reduce the distance between an exporter & his customers in terms of marketing
Your Answer To reduce the distance between an exporter & his customers in terms of marketing
Multiple Choice Single Answer- Question What is the avenue of entry into foreign markets?
Correct Answer Contract manufacturing
Your Answer Contract manufacturing
Multiple Choice Single Answer- Question What is the principal functional division of ministry of commerce & industry?
Correct Answer Export Industries Division
Your Answer Export Industries Division
International Marketing - 1
LIST OF ATTEMPTED QUESTIONS AND ANSWERSSelect The Blank- Question Certain people may have negative attitudes towards a certain country & it's products, called ________ which affects demand.
Correct Answer Social & cultural factor
Your Answer Social & cultural factor
Match The Following- Question Correct Answer Your Answer
Company provides engineering & construction services and other additional services Turnkey construction contracts Turnkey construction contracts
Company undertakes the day to day management of enterprise in target country Management contracts Management contracts
Franchisee carries on a business under franchisor's trade name International franchising International franchising
To get production to it's own specification from manufacturer Contract manufacturer Contract manufacturer
True/False- Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price
Correct Answer True
Your Answer True
Select The Blank- Question This - Question is based on the case study "Chow Flowers Co. Ltd.". The largest importer was ________.
Correct Answer United States
Your Answer United States
True/False- Question "Selling, advertising and distribution" are included in export marketing.
Correct Answer False
Your Answer False
True/False- Question In executive summary, a description of the management problem, the possible reasons for the problem, and the decision alternatives are studied.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What are the necessary things for good questionnaire?
Correct Answer Avoiding irrelevant information , Making it easy
Your Answer Avoiding irrelevant information , Making it easy
Multiple Choice Single Answer- Question What can political factor do in market access?
Correct Answer The politics of international relations can play a role in creating or eliminating tariff barriers
Your Answer The politics of international relations can play a role in creating or eliminating tariff barriers
Select The Blank- Question Payment of commission to overseas agents is allowed either by remitting the amount or by ________
Correct Answer Deducting it from the invoice value
Your Answer Deducting it from the invoice value
Multiple Choice Multiple Answer- Question How should the product for indirect exporting be?
Correct Answer Consumer products , Non-technical product
Your Answer Non-technical product , Consumer products
True/False- Question In social & cultural factors, the researcher must consider the employment level & distribution of income.
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question What is the meaning of "Standing in the Market" in indirect exporting?
Correct Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer
Your Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer
Multiple Choice Single Answer- Question In product planning for exports, depth signifies
Correct Answer Variation of particular item
Your Answer Variation of particular item
Multiple Choice Single Answer- Question What are the reasons of entry in foreign market?
Correct Answer Recession in the domestic market
Your Answer Recession in the domestic market
Multiple Choice Multiple Answer- Question What are the advantages of direct exporting?
Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition
Your Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition
Multiple Choice Single Answer- Question What does cost approach involve?
Correct Answer Firstly computing all relevant cost, then adding a desired profit to arrive at the price
Your Answer Firstly computing all relevant cost, then adding a desired profit to arrive at the price
True/False- Question In marginal cost pricing, fixed costs are recovered from the international market
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question Who does benefit the most by doing advertising in international market?
Correct Answer Multinational corporation through their own subsidiaries in several markets
Your Answer Multinational corporation through their own subsidiaries in several markets
Multiple Choice Multiple Answer- Question What are the elements of research approach?
Correct Answer Data collection method , Sample selection procedure
Your Answer Data collection method , Sample selection procedure
True/False- Question Economic dimensions include communication, channel network
Correct Answer False
Your Answer False
Multiple Choice Single Answer- Question Under what circumstance is unified advertising policy possible?
Correct Answer Custom, culture and demand are same
Your Answer Custom, culture and demand are same
True/False- Question In geocentric orientation, companies view different regions as different markets.
Correct Answer False
Your Answer False
Select The Blank- Question ________, advertising, sales promotion influence customer
Correct Answer Publicity
Your Answer Publicity
Multiple Choice Multiple Answer- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". What were the options Mr.Patnaik had to operate in the US market?
Correct Answer Opening a branch office , A subsidiary company
Your Answer Domestic agents , Opening a branch office , A subsidiary company
Multiple Choice Single Answer- Question Which of the following is contractual entry mode?
Correct Answer Franchising
Your Answer Franchising
Multiple Choice Multiple Answer- Question What are the necessary things of reliability & capability in selection of right supplier?
Correct Answer Quality of product , Price of the product
Your Answer Quality of product , Price of the product
Select The Blank- Question ________ banks also have good deal of information on commercial agents in various countries.
Correct Answer International Merchant
Your Answer International Merchant
Multiple Choice Single Answer- Question What is the factor that is in favour of selling directly in foreign market?
Correct Answer The exporting company will have direct control over the marketing operations
Your Answer The exporting company will have direct control over the marketing operations
Multiple Choice Multiple Answer- Question What are the principle ways of quoting export prices?
Correct Answer Free on board , Cost insurance & freight
Your Answer Charged FAS , Free on board , Cost insurance & freight
Multiple Choice Multiple Answer- Question What are the special schemes of ECGC?
Correct Answer Packing credit guarantee , Post-shipment credit guarantee
Your Answer Packing credit guarantee , Post-shipment credit guarantee
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental Silk had adopted systematic & modern office practices and was positively inclined towards professional & management styles.
Correct Answer True
Your Answer True
Select The Blank- Question Literature search is also called ________.
Correct Answer Desk research
Your Answer Desk research
Match The Following- Question Correct Answer Your Answer
Indirect exporting Home-based merchant Home-based merchant
Business dimensions Channel network Channel network
Legal dimensions Copyright Copyright
Licensing arrangement Use of patent Use of patent
Multiple Choice Multiple Answer- Question How does the customer know about the product & is influenced to buy it?
Correct Answer Publicity , Advertising , Sales promotion
Your Answer Publicity , Advertising , Sales promotion
Select The Blank- Question ________ is important aspect of international physical distribution.
Correct Answer Warehousing
Your Answer Warehousing
Select The Blank- Question In direct export channel, the product is ________.
Correct Answer Technical product
Your Answer Technical product
True/False- Question This - Question is based on the case study "Oriental Silk Pvt. Ltd.". Oriental preferred to conduct sales in the US market through agents.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question What are the benefits of participation in trade fair?
Correct Answer To get to know about competition , To know about the extent of product adaption
Your Answer To get to know about competition , To know about the extent of product adaption
Multiple Choice Single Answer- Question Which of the following is limitation of indirect method of exporting?
Correct Answer The manufacturer gives up control over the marketing of it's products to another firm
Your Answer The manufacturer gives up control over the marketing of it's products to another firm
True/False- Question Major benefits of standardization includes less distribution cost of standardization.
Correct Answer False
Your Answer False
Multiple Choice Multiple Answer- Question Which of the following are popular modes of entry in foreign market?
Correct Answer Coproduction agreements , Joint venture
Your Answer Coproduction agreements , Joint venture
Select The Blank- Question ________ can affect the competitiveness of researcher's product against products made within the market.
Correct Answer Tariffs
Your Answer Tariffs
Select The Blank- Question How much of a product people can buy, and which products they choose to buy are obviously influenced by ________.
Correct Answer Their purchasing power
Your Answer Their purchasing power
Multiple Choice Single Answer- Question This - Question is based on the case study 'AB Enterprises'. What is the problem in adapting AB Enterprises product in the market?
Correct Answer Novelty is lost due to ethnic character in AB Enterprises
Your Answer Novelty is lost due to ethnic character in AB Enterprises
Multiple Choice Single Answer- Question What does market approach focus on?
Correct Answer Pricing from the viewpoint of the customer
Your Answer Pricing from the viewpoint of the customer
Select The Blank- Question In case of ________ , the manufacturer retains control over marketing strategy, particular pricing, positioning & advertising.
Correct Answer Cooperative exporter
Your Answer Cooperative exporter
Multiple Choice Multiple Answer- Question What is the nature of direct export market?
Correct Answer Concentrated , Large potential sale
Your Answer Concentrated , Large potential sale
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